Share this Job

Marketing Intern

Apply now »

Date: Jan 14, 2022

Location: Charlotte, NC, US, 28216

Company: Corning

Requisition Number: 49853

 

Corning is one of the world’s leading innovators in materials science. For more than 160 years, Corning has applied its unparalleled expertise in specialty glass, ceramics, and optical physics to develop products that have created new industries and transformed people’s lives.

Corning succeeds through sustained investment in R&D, a unique combination of material and process innovation, and close collaboration with customers to solve tough technology challenges.

Our Optical Communications segment has recently evolved from being a manufacturer of optical fiber and cable, hardware and equipment to being a comprehensive provider of industry-leading optical solutions across the broader communications industry.This segment is classified into two main product groupings – carrier network and enterprise network. The carrier network product group consists primarily of products and solutions for optical-based communications infrastructure for services such as video, data and voice communications. The enterprise network product group consists primarily of optical-based communication networks sold to businesses, governments and individuals for their own use.

Job Purpose

  • The Digital Programs Marketing Intern will support the Digital Teams on the development of compelling, digital stories via email and social campaigns. They will support the execution of the omni-channel digital strategy for our regional marketing teams, support the development of our digital editorial calendar and help optimize processes, document best practices, and streamline templates as needed for the organization.  

 

Key Responsibilities

  • Reporting/Analytics: Review current data and analytics, research industry best practices and make recommendations on how to make improvements around digital tactics.
  • Social Media: Support the digital programs team to execute against our social media strategy working with the team to define and document best practices, streamline templates, etc.
  • Email Marketing: Collaborate with marketing automation experts to develop email. communications that meet the needs of the customer to increase engagement rates. Work with team to define and document best practices, streamline templates, etc.
  • Website: Support the overall collaboration between the digital programs team and the digital solutions team to document and define best practices, optimize processes, and streamline templates.
  • Digital Messaging: Copy edit digital messages to ensure overall accuracy and consistency. Balance business objectives, stakeholder demands, and trending topics with customer expectations to deliver an impactful and meaningful message.
  • Special Projects: Will be asked to contribute to and support additional strategic marketing initiatives as they emerge.

 

Minimum Requirements (Must: Education, Total Years of Experience – Knowledge, Skills & Abilities)

 

  • Actively pursuing a bachelor’s degree or master’s degree in Marketing, Communications, Business, or related field
  • Strong verbal/written skills and excellent interpersonal and phone skills to communicate effectively with external and internal customers.
  • Proven analytical, organizations, and process skills with the ability to manage and prioritize multiple projects in a fast-paced environment.
  • Meticulous attention to detail with track record of providing error-free work.
  • Proficiency with MS Office Tools.
  • Flexibility facing new challenges, opportunities, process & technologies
  • Experience with digital platforms such as a Social Media Management Platform, Marketing Automation Platform & a Content Management Platform is a plus.
  • Fluent in German, Spanish, Portuguese, or French is a plus.

 

We prohibit discrimination on the basis of race, color, gender, age, religion, national origin, sexual orientation, gender identity or expression, disability, veteran status or any other legally protected status.

 

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.


Nearest Major Market: Charlotte